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'Reading Rainbow' Kickstarter Passes $1 Million Only 11 Hours of Launch

Reading Rainbow Kickstarter
(Photo : Reading Rainbow Kickstarter)

 

'Reading Rainbow' Kickstarter Passes $1 Million Only 11 Hours of Launch

Everyone in their mid 20's and up remembers the television show "Reading Rainbow" hosted by LeVar Burton. Well, after several years off of the air, Burton is using the power of the internet to bring the popular show back as a web series. 

LeVar Burton launched a Kickstarter page for fans to help fund the new project and the results have been staggering. Just eleven hours after launching the campaign to bring back the hit series, it reached its one million dollar goal, and numbers are still rising!

The Kickstarter at the time this post was written had raised $1,915,297 with 42,424 backers. "Our goal is to cultivate a love of reading in all children, not just those that have tablets. To reach kids everywhere, we need to be everywhere: we need to be on the web." says the campaign mission statement.

LeVar Burton is also known as Kunta Kinte, from ROOTS, or Geordi La Forge, from Star Trek: The Next Generation. "Reading Rainbow" aired on PBS from June 6, 1983, until November 10, 2006. 

"It was my mother who taught me that, by picking up a book, I could "go anywhere" and "be anything." Ever since Reading Rainbow began in 1983, I have dedicated myself to fostering a love of reading in children, just as my mother did for me. Over the past year, I have watched Kickstarter bring communities together to support artists and inventors. Again and again, I have been inspired by watching like-minded people team up to accomplish impossible dreams, and to change the world," shared LeVar. 

 

 

Tags : reading rainbow reading rainbow kickstarter kickstarter 2014 LeVar Burton LeVar Burton 2014

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